Linking strategy and the knowledge of the firm

Main Article Content

Moacir de Miranda Oliveira Junior


Discovering the ways through which firms develop and maintain competitive advantage is a central research stream in management theory. The objective of this paper is to present a contribution to the discussion of the knowledge of the firm as a source of competitive advantage. The paper states that a firm’s success is a consequence of its ability in the continuous development of core competencies that will sustain its competitiveness over time. Core competencies are understood as the sets of knowledge that differentiate a company strategically. The firm must discover, develop, share and update the knowledge that sustains the present and future core competencies. Knowledge management, through processes of knowledge creation and integration, is one way of doing this.


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How to Cite
OLIVEIRA JUNIOR, M. de M. Linking strategy and the knowledge of the firm. RAE - Revista de Administracao de Empresas , [S. l.], v. 39, n. 4, p. 29–37, 1999. Disponível em: Acesso em: 18 may. 2024.
Organização, recursos humanos e planejamento
Author Biography

Moacir de Miranda Oliveira Junior

Ph.D. Candidate at the Department of Management of the University of São Paulo, Visiting Researcher at the University of Cambridge – The Judge Institute of Management Studies (July 1997/June 1998) and Assistant Professor at the Pontifical Catholic University of São Paulo and ESPM (Superior School of Marketing and Advertising).