Promovendo um ambiente favorável à criatividade nas organizações

Abstract

Creativity is not an intrapsychic phenomenon. It is strongly influenced and mobilized by environmental factors. This article analyses three different groups of factors which affect creativity. The first one is the personalattributes which favour or inhibit creativity. The second is some characteristics of the social context, such as values, traditions, incentive and punishment system, which influence the creative behaviour. A third group of factors refers to the characteristics of the work environment which affect creativity. Both the stimulant factors and the inhibiting factors are described.