Investigation proposal on software as a tool for innovation in services
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Abstract
This article examines the goals, instruments and characteristics of Information and Communication Technology (ICTs) enabled innovations in the Brazilian software industry emphasizing technologies, transmitting channels, learning processes, and organizational changes required by advanced digital tools. The methodology steams from the adaptation of an existing taxonomy for our specific purposes and the development of a field research in Brazil, with the help of the software Atlas.ti. We found that ICTs enabled innovations are not isolated events, since they affect existing processes, the relationship with clients and suppliers, and require greater integration of organizational functions. Important differences were observed due to the firms’ size, internationalization level, technical capabilities and access to proprietary technology.
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