Empresa humanizada: a organização necessária e possível

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Sylvia Constant Vergara
Paulo Durval Branco

Abstract

The article discusses some questions about the humanization ofcompanies and justifies its urgency and feasibility. It’s understoodthat the humanized company is one that, focused on its employeesand/or on the external environment, links other values besides maximizing the return for the stockholders. Continuing on this line are mentioned companies that, in the internal environment, promote an enhancement in quality of life and of work, concentrating on the construction of more democratic and just relationship, reducing inequality and racial, gender and belief prejudice, besides contributing to the development and growth of people. Focusing on the environment, the actions taken by these companies are directed towards the elimination of ecological unbalance, overcoming social injustice, community support and towards everything that is calledcorporate citizenship.

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How to Cite
VERGARA, S. C.; BRANCO, P. D. Empresa humanizada: a organização necessária e possível. RAE - Revista de Administracao de Empresas , [S. l.], v. 41, n. 2, p. 20–30, 2001. Disponível em: https://periodicos.fgv.br/rae/article/view/37708. Acesso em: 18 jul. 2024.
Section
Organizações