Mnemonic capabilities: Collective memory as a dynamic capability

Main Article Content

Diego M. Coraiola
Roy Suddaby
William M. Foster

Abstract

Dynamic capabilities (DCs) are the processes that organizations develop to remain competitive over time. However, in spite of the importance of temporality in the development of DCs, the roles of time, history, and memory remain largely implicit. In fact, most studies focus on the past as a source of cons­traints and limits for managerial action. Alternatively, we advocate for a social constructionist view of the past. Our core argument is that the capacity to manage the past is a critical competence of modern organizations. We argue that organizations can manage their collective memory as resources that aid the objective reproduction and exploitation of existing routines, the interpretive reconstruction and recombination of past capabilities for adaptation to environmental change, and the imaginative exten­sion and exploration of collective memory for anticipated scenarios and outcomes. This renewed view of time, history, and memory is better suited for a dynamic theory of competitive advantage.

Downloads

Download data is not yet available.

Metrics

Metrics Loading ...

Article Details

How to Cite
CORAIOLA, D. M.; SUDDABY, R.; FOSTER, W. M. Mnemonic capabilities: Collective memory as a dynamic capability. RAE - Revista de Administracao de Empresas , [S. l.], v. 57, n. 3, p. 258–263, 2017. DOI: 10.1590/S0034-759020170306. Disponível em: https://periodicos.fgv.br/rae/article/view/68559. Acesso em: 4 jul. 2024.
Section
Forum

References

Anteby, M., & Molnár, V. (2012). Collective memory meets organizational identity: Remembering to forget in a firm’s rhetorical history. Academy of Management Journal, 55(3), 515-540. doi: 10.5465/amj.2010.0245

Assmann, J. (2011). Communicative and cultural memory. In P. Meusburger, M. Heffernan & E. Wunder (Eds.), Cultural memories: The geographical point of view (pp. 15-27). Dordrecht, The Netherlands: Springer Netherlands.

Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99-120. doi:10.1177/014920639101700108

Bátiz-Lazo, B., Haigh, T., & Stearns, D. L. (2015). How the future shaped the past: The case of the cashless society. Enterprise & Society, 15(1), 103-131. doi:10.1093/es/kht024

Bluedorn, A. C., & Denhardt, R. B. (1988). Time and organizations. Journal of Management, 14(2), 299-320. doi:10.1177/014920638801400209

Booth, C., Clark, P., Delahaye, A., Procter, S., & Rowlinson, M. (2007). Accounting for the dark side of corporate history: Organizational culture perspectives and the Bertelsmann case. Critical Perspectives on Accounting, 18(6), 625-644. doi:10.1016/j.cpa.2007.03.012

Brunninge, O. (2009). Using history in organizations: How managers make purposeful reference to history in strategy processes. Journal of Organizational Change Management, 22(1), 8-26. doi:10.1108/09534810910933889

Cattani, G., Dunbar, R. L. M., & Shapira, Z. (2017). How commitment to craftsmanship leads to unique value: Steinway & Sons’ differentiation strategy. Strategy Science, 2(1), 13-38. doi:10.1287/stsc.2017.0024

Clark, P., & Rowlinson, M. (2004). The treatment of history in organisation studies: Towards an “historic turn”? Business History, 46(3), 331-352. doi:10.1080/0007679042000219175

Coraiola, D. M., Foster, W. M., & Suddaby, R. (2015). Varieties of history in organization studies. In P. G. McLaren, A. J. Mills, & T. G. Weatherbee (Eds.), The Routledge companion to management & organizational history (pp. 206-221). New York, USA: Routledge.

Cubitt, G. (2007). History and memory. Manchester, UK: Manchester University Press.

Eisenhardt, K. M., & Martin, J. A. (2000). Dynamic capabilities: What are they? Strategic Management Journal, 21(10-11), 1105-1121. doi:10.1002/1097- 0266(200010/11)21:10/113.0.co;2-e

Eliade, M. (1954). The myth of the eternal return. New York, USA: Pantheon Books.

Eliade, M. (1963). Myth and reality (1st American ed.). New York, USA: Harper & Row.

Foster, W. M., Suddaby, R., Minkus, A., & Wiebe, E. (2011). History as social memory assets: The example of Tim Hortons. Management & Organizational History, 6(1), 101-120. doi:10.1177/1744935910387027

Grant, R. M. (1996). Toward a knowledge‐based theory of the firm. Strategic Management Journal, 17(S2), 109-122. doi:10.1002/ smj.4250171110

Halbwachs, M. (1992). On collective memory. Chicago, USA: University of Chicago Press.

Hannan, M. T., & Freeman, J. (1989). Organizational Ecology. New York, USA: Oxford University Press.

Helfat, C. E., & Peteraf, M. A. (2003). The dynamic resource-based view: Capability lifecycles. Strategic Management Journal, 24(10), 997- 1010. doi:10.1002/smj.332

Janssen, C. I. (2012). Corporate historical responsibility (CHR): Addressing a corporate past of forced labor at Volkswagen. Journal of Applied Communication Research, 41(1), 64-83. doi:10.1080/009 09882.2012.731698

Kaplan, S., & Orlikowski, W. J. (2013). Temporal work in strategy making. Organization Science, 24(4), 965-995. doi:10.1287/orsc.1120.0792

Kline, D. (2000). Rembrandts in the attic: Unlocking the hidden value of patents. Harvard, UK: Harvard Business Press.

Lamertz, K., Foster, W. M., Coraiola, D. M., & Kroezen, J. (2016). New identities from remnants of the past: An examination of the history of beer brewing in Ontario and the recent emergence of craft breweries. Business History, 58(5), 796-828. doi:10.1080/00076791.2015.1065819

Maclean, M., Harvey, C., Sillince, J. A. A., & Golant, B. D. (2014). Living up to the past? Ideological sensemaking in organizational transition. Organization, 21(4), 543-567. doi:10.1177/1350508414527247

March, J. G. (1991). Exploration and exploitation in organizational learning. Organization Science, 2(1), 71-87. doi:10.1287/orsc.2.1.71

Mills, A. J., Suddaby, R., Foster, W. M., & Durepos, G. (2016). Re-visiting the historic turn 10 years later: Current debates in management and organizational history – an introduction. Management & Organizational History, 11(2), 67-76. doi:10.1080/17449359.2016.1164927

Moorman, C., & Miner, A. S. (1997). The impact of organizational memory on new product performance and creativity. Journal of Marketing Research, 34(1), 91-106. doi:10.2307/3152067

Nelson, R. R., & Winter, S. G. (1982). An evolutionary theory of economic change. Cambridge, UK: Harvard University Press.

Oliver, C. (1991). Strategic responses to institutional processes. Academy of Management Review, 16(1), 145-179.

Penrose, E. T. (1959). The theory of the growth of the firm (Vol. 4). Oxford, UK: Oxford University Press.

Peteraf, M. A. (1993). The cornerstones of competitive advantage: A resource-based view. Strategic Management Journal, 14(3), 179-191. doi:10.1002/smj.4250140303

Pisano, G. P. (1994). Knowledge, integration, and the locus of learning: An empirical analysis of process development. Strategic Management Journal, 15(S1), 85-100. doi:10.1002/smj.4250150907

Sapienza, H. J., Autio, E., George, G., & Zahra, S. A. (2006). A capabilities perspective on the effects of early internationalization on firm survival and growth. Academy of Management Review, 31(4), 914-933.

Schreyögg, G., & Kliesch-Eberl, M. (2007). How dynamic can organizational capabilities be? Towards a dual-process model of capability dynamization. Strategic Management Journal, 28(9), 913- 933. doi:10.1002/smj.613

Schultz, M., & Hernes, T. (2013). A temporal perspective on organizational identity. Organization Science, 24(1), 1-21. doi:10.1287/orsc.1110.0731

Spence, D. P. (1982). Narrative truth and historical truth: Meaning and interpretation in psychoanalysis. New York, USA: W. W. Norton.

Suddaby, R. (2016). Toward a historical consciousness: Following the historic turn in management thought. M@n@gement: Revue officielle de l’Association Internationale de Management Stratégique, 19(1), 46-60. doi:10.3917/mana.191.0046

Suddaby, R., & Foster, W. M. (2016). History and organizational change. Journal of Management, 43(1), 19-38. doi:10.1177/014920631667503

Suddaby, R., Foster, W. M., & Trank, C. Q. (2010). Rhetorical history as a source of competitive advantage. In J. A. C. Baum & J. Lampel (Eds.), Advances in strategic management: The globalization of strategy research (pp. 147-173). Bingley: Emerald.

Teece, D. J. (2007). Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal, 28(13), 1319-1350. doi:10.1002/smj.640

Teece, D. J., Pisano, G., & Shuen, A. (1997). Dynamic capabilities and strategic management. Strategic Management Journal, 18(7), 509-533. doi:10.1002/(sici)1097-0266(199708)18:73.0.co;2-z

Walsh, J. P., & Ungson, G. R. (1991). Organizational memory. The Academy of Management Review, 16(1), 57-91. doi:10.5465/ AMR.1991.4278992

Wernerfelt, B. (1984). A resource-based view of the firm. Strategic Management Journal, 5(2), 171-180. doi:10.1002/smj.4250050207

White, H. V. (1973). Metahistory: The historical imagination in nineteenthcentury Europe. Baltimore, USA: Johns Hopkins University Press.

Winter, S. G. (2000). The satisficing principle in capability learning. Strategic Management Journal, 21(10/11), 981-996. doi:10.1002/1097- 0266(200010/11)21:10/113.0.co;2-4

Ybema, S. (2010). Talk of change: Temporal contrasts and collective identities. Organization Studies, 31(4), 481-503. doi:10.1177/0170840610372205

Zahra, S. A., & George, G. (2002). Absorptive capacity: A review, reconceptualization, and extension. Academy of Management Review, 27(2), 185-203. Zerubavel, E. (2003). Time maps: Collective memory and the social shape of the past. Chicago: University of Chicago Press.