Published: 2012-11-01

Editorial

Editorial

Eduardo Diniz

581

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Forum

Latin american retail conference: a five-year retrospective

Valter Afonso Vieira, Heitor Takashi Kato, Eliane Pereira Zamith Brito, Lelis Balestrin Espartel

590-594

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Retail Pricing Strategies: a study in the south zone of São Paulo

Carlos Alberto Alves, Luís Fernando Varotto, Marcelo Neves Gonçalves

595-612

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Do brazilians like crowding? The impact of human density on purchase behavior

Marcelo Moll Brandão, Juracy G. Parente

613-627

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The effect of factors related to merchandising on retail sales

Fabrício Rodrigues Feijó, Delane Botelho

628-642

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Trade Marketing in convenience stores

Victor Manoel Cunha de Almeida, Leonardo Siano Penna, Gilberto Figueira da Silva, Flávia D’Albergaria Freitas

643-656

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Influence of discount price announcements on consumers' behavior

Giuliana Isabella, Alexandre Ierulo Pozzani, Vinicios Anlee Chen, Murillo Buissa Perfi Gomes

657-671

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Shopping for apparel - how can kioski systems help?

Monika Koller, Andrea Königsecker

672-680

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Sponsoring, brand value and social media

Alexander Zauner, Monika Koller, Matthias Fink

681-691

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Essay

A brazilian municipal bond market: theory, repression and prospects

Kurt E. von Mettenheim

692-703

PDF (Português (Brasil))

Book review

Business model innovation: form and content

David Kallás

704-705

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