The African gods of management

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Sylvia Constant Vergara
Hélio Arthur Reis Irigaray

Abstract

This paper, the first of a series of two, analyzes the different types of characters found in productive organizations. In order to do so, it uses metaphors and the African gods not as myths, but as symbols, searching for genuine Brazilian values in order to apprehend the national organizational corpus.

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How to Cite
Vergara, S. C., & Irigaray, H. A. R. (2000). The African gods of management. Brazilian Journal of Public Administration, 34(2). Retrieved from https://periodicos.fgv.br/rap/article/view/6266
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